More than 30,000 people gathered in Al-Balad, the historical area of Jeddah (Saudi Arabia) for the 2025 edition of Balad Beast, a constantly growing festival that has confirmed itself as a true musical and cultural celebration, thanks to the fact that it takes place in a UNESCO heritage site and its ability to unite ancient and modern, innovation and tradition, history and future.
The third edition of Balad Beast took place on Thursday 30th and Friday 31st, January 2025: the four stages Bab, Omda, Souq and Roshan hosted more than 70 artists, equally divided between international superstars such as Argy, Korolova, Jamie Jones, Mau P and Wiz Khalifa, local idols and emerging talents.
“Balad Beast was once again sold out – commented Ramadan Alharatan, the CEO of MDLBEAST, the organising company of Balad Beast and who we already know from heading XP Music Future and Soundstorm – and it was incredibly rewarding to see people from Saudi Arabia and around the world come together to celebrate music and cultural heritage in such a creative way”.
Balad Beast has written an important new chapter for festivals featuring electronic music, thus MDLBEAST confirms itself as a key player in the international entertainment market.
